Slimson

Refocus and relaunch

Taking it back to the old school for Ibiza DJ legend and his house music inspired clothing brand, Slimson.

The Slimson logo on a black background, accompanied by the slogan 'Wear House.
A smiling couple in a club, one wearing a Slimson hoodie and the other a Slimson t-shirt.
A smiling woman in a club wearing a Slimsong cap and Slimson t-shirt.Animated image showing two types of uniform worn home and away
A group of party-goers dancing behind the DJ decks, all wearing Slimson clothing.
Screenshots showing the Slimson e-commerce store and email campaigns.
Animated GIF showing the front and back of different Slimson brand T-shirts.
3D model of a Slimson-branded black hoodie.Visualisation of a Slimson-branded white sock on a white background.

So good, I've got
the Upstairs brand mark
tattoed on my chest.

Chef Patron - Tom Shepherd

Project team

Outsider
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Brand Strategy
Visual Language
Apparel Design
UX/UI Design
Front-end Development
‍
CM.Robinson
–
Photography
Videography
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